Electrolit

Electrolit launched in 1950 to treat dehydration in children. Its effective formula and flavour variety made it a top hydration drink for all ages. By 2016, it had sold 200 million bottles—two for every person in Mexico. Its success led Grupo Pisa to create CAB Enterprises Inc. in 2014 to distribute Electrolit in the U.S. and establish it as a leading premium hydration brand.